Unit Mapping Information

Supersedes and is equivalent to BSBMKG418 Develop and apply knowledge of marketing communication industry.

Supersedes but is not equivalent to BSBPUB401 Develop and apply knowledge of public relations industry.

Application

This unit describes the skills and knowledge required to research, analyse and apply knowledge of the communications industry. This includes the marketing communications industries.

The unit applies to individuals in entry-level positions who have a general knowledge of the structure, organisation and function of the communications industry. Individuals in this role may have a limited leadership and guidance responsibility to others.

No licensing, legislative or certification requirements apply to this unit at the time of publication.

Unit Sector

Technical Skills – Marketing

Contains the following documents

• Assessment Matrix (Mapping Document)

• Assessor Workbook

• Cover Sheet

• Learner Guide 

• Learner Evidence 

• Learner Workbook 

• Statement of Validation

• Session Plan 

• PowerPoint 

• NEW Supporting Documents

  • ​Contextualisation Guide

  • Training and Assessment Strategy Template

  • Student Validation Survey

  • Work Placement Logbook Template

  • Workplace Documentation Template

  • Workplace Evidence Template

For more information please contact us on sarah@rtomaterials.com.au